Little time passed in 2016 before the burgeoning and increasingly formidable ultra-low cost carrier (ULCC) sector in the US made seismic waves. The first tremor came Jan. 5, when the sector’s most significant figure exited: Spirit Airlines made the surprise announcement that president and CEO Ben Baldanza had been replaced, effective immediately, by former AirTran Airways CEO Bob Fornaro. Baldanza’s abrupt departure from Florida-based Spirit—the first US airline to adopt ...

Subscribe to Access this Entire Article

"Analysis - ULCC Earthquake" is part of ATW Plus, our online premium membership. Subscribing will provide you access to exclusive news, carefully researched airline financial, fleet and traffic data, plus the option to receive our popular, award-winning print magazine. To learn more, click here. If viewing via ATW Mobile, please login and click "Read web article" to view fully. Questions?

Already registered? here.