Scoot is a medium-haul, low-cost carrier (LCC) operating out of Singapore’s Changi Airport to 16 destinations across Asia, Australasia and the Middle East. The wholly owned subsidiary of Singapore Airlines (SIA) runs an all Boeing 787 fleet that flaunts the airline’s vibrant yellow insignia—and its unique corporate identity it calls “Scootitude.” CEO Campbell Wilson has managed the company since it was founded in 2011.  How is Scoot’s LCC operation ...

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