A survey in mobile users’ travel habits indicates widespread usage of mobile devices in planning leisure trips.
Users of travel websites and dedicated applications are using mobile devices to access services and information. Mobile and smartphone users’ demand for expanded services represents a significant opportunity for boosting travel service provider commerce.
Mobile device users expect the same reliability on their phones as they experience on their computer web browser. Because of the wide range of devices, operating systems and mobile applications and the reality of frequent OS updates, comprehensive deployment of a mobile application can be difficult. Mobile users are both demanding and unforgiving of any malfunction or frustration with a mobile application.
Some of the world’s top travel organizations have leveraged Kony’s mobile application platform to create feature rich, future proofed mobile applications.
