EasyJet has begun allocating seat assignments on all its flights, a departure from its open seating strategy, following a trial in April. The trial, which involved nearly 2million passengers and 12,500 flights, found that 71% of passengers felt allocated seating provided an improved boarding experience, while 60% stated they were more likely to fly with easyJet in the future as a result. "Today’s move offering allocated seating on all of our flights is the single, biggest ...

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