The Virgin Australia group on Wednesday launched its international airlines V Australia and Pacific Blue under the new brand, Virgin Australia (DJ).
Virgin Australia A330. Courtesy, VJ The Virgin Australia group on Wednesday launched its international airlines V Australia and Pacific Blue under the new brand, Virgin Australia (DJ). Establishing one brand and identity for DJ’s domestic and international operations is a key part of the company’s game change program strategy and follows an agreement with Singapore Airlines (SQ), which is a 49% stakeholder in Virgin Atlantic Airways (VS) (ATW Daily News, May 5). When ...
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