United Airlines is altering its MileagePlus frequent flyer program to reward miles based on ticket price rather than distance flown. The new structure will take effect March 1, 2015. United follows Delta Air Lines, which in February became the first major international US legacy airline to announce a shift in its loyalty program to reward dollars spent rather than miles flown. Delta’s new frequent flyer structure will take effect Jan. 1, 2015. United said MileagePlus members will earn ...

Subscribe to Access this Entire Article

"Printer-friendly" is part of ATW Plus, our online premium membership. Subscribing will provide you access to exclusive news, carefully researched airline financial, fleet and traffic data, plus the option to receive our popular, award-winning print magazine. To learn more, click here. If viewing via ATW Mobile, please login and click "Read web article" to view fully. Questions? ATWPlus@penton.com.