ATW's 2011 Regional Airline of the Year - Air Nostrum - video

RSS

Problems viewing videos?
Download latest Flash Player

View the 2011 Award Presentation above

Air Nostrum - Regional Airline of the Year 2011

In the middle of difficulty lies opportunity,” Albert Einstein said. This is exactly the approach ATW’s Regional Airline of the Year for 2011 adopted when the Spanish economy slid into a stinging recession at the end of 2008 and passenger numbers at Spain’s airports did the same. The unemployment rate in Europe’s fifth-largest economy reached almost 20% in 2009 and the GDP contracted 3.6% in the wake of the global financial crisis. In addition to this challenging environment, LCCs significantly increased their presence in the country. The combination led to an unprecedented drop in yields and pushed Air Nostrum into its first red ink in more than a decade.

More

Please or Register to post comments.

Blogs & Commentary
Jul 21, 2017
blog

Joon know your target audience? ​

Air France has finally given birth to new lower-cost airline Joon, but is the baby too genetically similar to its elderly parent to appeal to millennials?...More
Jul 7, 2017
blog

Wait-and-see approach is still best on new US security requirements

The foundation is in place for the new standards to be problematic for airlines down the road....More
Jul 7, 2017
blog

​Make it easy; make it different

More and more passengers are looking for ‘business as unusual’ from companies. They want their experience to be easy, different, human…and cheap....More
ATW On-Location

Click here to read event news from ATW On-Location