Singapore Airlines One good idea can propel a company to the top. Staying there, however, is another story. Companies that want to remain champions over the long term need to innovate and improve. They must constantly raise the bar, not only for their competitors but also for themselves. To stand still is to stagnate. That approach perfectly describes this year's Airline of the Year, Singapore Airlines. No discussion of our industry's most successful participants can exclude SIA, which ...

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