Air France Industries and KLM Engineering & Maintenance are looking into uniting under one brand, KLM E&M VP-Marketing, Sales & Customer Services Rob Pruim told ATWOnline at MRO Europe in Amsterdam. "We haven't taken any decision," he stressed, "but we have appointed consultants to see what the possibilities are. It's a delicate and difficult decision, because both Air France Industries and KLM Engineering & Maintenance are strong and recognized brands in the MRO ...

Subscribe to Access this Entire Article

"Air France, KLM consider MRO co-branding" is part of ATW Plus, our online premium membership. Subscribing will provide you access to exclusive news, carefully researched airline financial, fleet and traffic data, plus the option to receive our popular, award-winning print magazine. To learn more, click here. If viewing via ATW Mobile, please login and click "Read web article" to view fully. Questions? ATWPlus@penton.com.

Already registered? here.