Calgary-based WestJet announced Friday that it cut its full-price fares by an average of 25% across its entire 68-city North American and Caribbean network. The successful LCC, which has an estimated 35%-40% share of the Canadian domestic market, said the introduction of "everyday value fares" will result in lower fares across its entire schedule up to 330 days ahead of departure. "Feedback from our guests shows that they are frustrated at the unpredictability of ...

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