EgyptAir sees a network strategy and membership in Star Alliance as its keys to growth
EGYPTAIR HAS NO AMBITION TO BECOME A FIVE-STAR AIRLINE with exclusive first-class suites and luxury spas in its lounges, at least not for the present. Yet it is aiming to give its expansionistic Middle East and Gulf counterparts a cookie of their own dough with an increasingly effective strategy to source flow traffic over its Cairo hub supported by its membership in Star Alliance and a strong determination to gain, or regain, market share. "We're facing intense competition from ...
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