Extensive reports on ancillary revenue and customer loyalty programs
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 | Airline Ancillary Revenue and Loyalty Guide - January 2013
This 195-page document is packed with information to help your carrier plot a profitable course using ancillary revenue, a la carte pricing, and loyalty marketing.
Contents Include:
| $449.00 |
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 | Airline Ancillary Revenue and Loyalty Guide - May 2012
IdeaWorksCompany calls this report, "The single best resource in your quest for revenue success.: This 180-page document is packed with information to help your carrier plot a profitable course using ancillary revenue, a la carte pricing, and loyalty marketing. The report is comprised of three sections: 1) an abbreviated version of the Worldwide Report of Reward Availability from 2011, 2) a "best of" collection of four research papers from IdeaWorksCompany, and 3) the complete Worldwide Report of Ancillary Revenue based upon 2010 airline financial disclosures. | $449.00 |
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 | Amadeus Guide to Ancillary Revenue by IdeaWorks - 2008
Generating revenue beyond the sale of a ticket is hardly new for the world's airlines, but ancillary revenue as a distinct concept only recently surfaced in 2001. While this is a relatively young and fragile trend, the sizable revenue number suggests it is more than a marketing fad. Words of caution are offered throughout this guide. Ancillary revenue can offer attractive profits, but it can also create consumer controversy and conflict if implemented carelessly.
Customer Service: Contact Gabriel Balmes @ gabriel.balmes@penton.com
| $99.00 |
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 | Amadeus Guide to Ancillary Revenue by IdeaWorks - 2009
In 2009, the travel industry sits at yet another critical crossroads. No longer are suppliers centered exclusively on core products while the online travel agencies use variety as differentiation. These lines are blurring, and many airlines have discovered that the addition of non-core products helps deliver value-add to consumers while unleashing multi-million dollar revenue opportunities.
Customer Service: Contact Gabriel Balmes @ gabriel.balmes@penton.com
| $99.00 |
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 | ezRez Guide to Loyalty Marketing by IdeaWorks - 2010
The ezRez Guide to Loyalty Marketing by IdeaWorks is the first publication dedicated to frequent flier programs. The handbook follows the success established by three editions of the Guide for Ancillary Revenue and a la Carte Pricing. The new 110-page Guide features research and analysis related to reward alternatives, program IPO spinoffs, and elite level strategies.
Customer Service: Contact Gabriel Balmes @ gabriel.balmes@penton.com
| $399.00 |
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 | Amadeus Guide to Ancillary Revenue by IdeaWorks - 2010
Findings show the airline industry's ancillary revenue tidal wave continued in 2009 with more carriers disclosing millions - and billions - in ancillary receipts in financial reports. The 43 percent increase over 2008 also reflects new a la carte fees and commission-based services.
| $449.00 |
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