Most Recent Blog Posts

Jul 07, 2017

​Make it easy; make it different

More and more passengers are looking for ‘business as unusual’ from companies. They want their experience to be easy, different, human…and cheap....More
Jun 28, 2017

A little trust goes a long way

When a passenger flies, they feel disempowered and over-regulated. The trust is missing on both sides. Can airlines take tips from companies like....More
Jun 07, 2017

Airlines need Brexit answers. Soon.

The UK is scheduled to leave the EU (Brexit) by the end of March 2019, but airlines don’t have two years, they need answers by April next year....More
May 25, 2017

Just get it right ​

Every day there is a new headline about an airline getting it wrong, but a recent study revealed that North American passengers are apparently....More
May 10, 2017

The face of an airline

It is almost impossible to imagine Etihad Airways without James Hogan, but come July that will be a reality. How do airline brands move on when their....More
May 02, 2017

Italy’s Groundhog Day

On May 2, Alitalia’s board unanimously voted to place the airline into administration, triggering that feeling of déjà vu...again....More
Apr 19, 2017

Flying long haul with Norwegian

Norwegian’s long-haul expansion has made headlines on both sides of the Atlantic, but is the product any good? The simple answer is yes, but....More
Mar 15, 2017

Airline product deja vu

Back in the day, airlines offered virtually no product on their short hops. Then competition kicked in, so they upped their game to include catering....More
Mar 01, 2017

Is European aviation broken?

When parking costs more than your flight, it’s clear something is fundamentally wrong with the European airline business model....More
Jan 19, 2017

Board games

Could organizing passengers on a mat – yes, an actual physical mat - help speed up aircraft boarding and cut turnaround times?....More
Nov 29, 2016

Don’t hold your breath…

Lufthansa pilots’ union Vereinigung Cockpit (VC) has said that their current strike is “a question of who can hold their breath the longest and our....More
Nov 17, 2016

Enough is enough

At the end of 2014, Finnair CEO Pekka Vauramo told his staff they had done enough towards the airline’s turnaround. Is this a lesson other European....More
Nov 04, 2016

Does Air France’s strategy go far enough?

Air France-KLM has released its new strategy, the latest in a three-part series, but will this episode deliver the results that are needed?....More
Nov 01, 2016

Emotional baggage

What will it take to make people leave their hand luggage behind in an evacuation situation, where delays cost lives?....More
Oct 24, 2016

Will there be cake?

Every time the London Heathrow runway decision is deferred, Amsterdam Schiphol sends a cake. The question is will there be cake on Oct. 25?....More
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