Chris Kjelgaar

Chris
Kjelgaar
Articles
Finavia rebrands Helsinki-Vantaa as new terminal extension opens 

Finavia, the state-owned operator of 25 of Finland's 27 commercial airports, has rebranded Helsinki-Vantaa as Helsinki Airport in a €30,000 ($43,200) marketing initiative in partnership with advertising agency TBWA/PHS. The rebranding is intended to reinforce the message that HEL is a modern hub ideal for connections to Asia from both Europe and the North American East Coast owing to its position directly over the shortest great-circle routes connecting the continents.

Blogs & Commentary
Apr 18, 2018
blog

Southwest’s ‘LUV’ heart beats through tragedy

It’s not something that any airline wants to be in a position to “get right,” but what Gary Kelly and his team at Southwest Airlines have demonstrated is the textbook way to respond to a disaster....More
Apr 5, 2018
blog

Southwest builds its own kind of international network

Cutting out three hours of travel and eliminating a connection is a real selling point....More
Apr 4, 2018
blog

Boeing is a pawn, but not the target, in the US-China trade war

China’s retaliatory 25% trade tariffs on certain goods it imports from the US comes as no surprise. What’s more interesting is how China has limited how the tariff applies to Boeing airliners....More
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