Finavia, the state-owned operator of 25 of Finland's 27 commercial airports, has rebranded Helsinki-Vantaa as Helsinki Airport in a €30,000 ($43,200) marketing initiative in partnership with advertising agency TBWA/PHS. The rebranding is intended to reinforce the message that HEL is a modern hub ideal for connections to Asia from both Europe and the North American East Coast owing to its position directly over the shortest great-circle routes connecting the continents.
Air New Zealand has released its latest flight safety video. The Kiwi airline is famous for its fun videos and they are usually popular, but I have to say that I think they’ve produced a dud this time....More
GE Aviation and CFM International, the GE/Snecma joint venture, appeared to be the winners among aircraft engine manufacturers at the Farnborough Airshow in terms of quantity and value of orders, though Pratt & Whitney and Rolls-Royce also secured significant engine orders during the event....More