ATWOnline Staff

ATWOnline
Staff
Articles
Winning Airlines, Winning Strategies 

ATW'S WINNING AIRLINE STRATEGIES conference held in Washington in late February brought together senior executives from some of the world's leading airlines, technology suppliers, academia and consultancies to talk about developments in reservations, distribution and marketing and customer service as well as aeropolitical issues.

As has become a tradition, the conference opened with a keynote address by Avitas Senior VP Adam Pilarski, who rejected two staples of current industry thinking: That consolidation is necessary and that the industry suffers from chronic overcapacity.

ATW's 33rd Annual Industry Achievement Awards 2007 

Airline of the Year
ANA

As the new millennium dawned, the outlook for ANA was not promising. First came the impact of 9/11, followed shortly thereafter by the announcement that major domestic rival Japan Air System would be acquired by the country's leading international airline, Japan Airlines. The latter event meant that ANA would lose its position as the country's dominant domestic carrier, while JAL would gain the domestic network strength it had always lacked to complement one of the world's largest international networks.

ATW's 2007 Phoenix Award 

Royal Jordanian

As the new millennium was approaching, the government of the Kingdom of Jordan undertook a deep analysis of its national carrier, which had failed to produce profits for many years and had amassed a debt of nearly $700 million. The result was unequivocal, and a first in a region where governments are investing vast amounts of money in their carriers to fly the flag: Privatization.
ATW's 2007 Airline of the Year 

ANA

As the new millennium dawned, the outlook for ANA was not promising. First came the impact of 9/11, followed shortly thereafter by the announcement that major domestic rival Japan Air System would be acquired by the country's leading international airline, Japan Airlines. The latter event meant that ANA would lose its position as the country's dominant domestic carrier, while JAL would gain the domestic network strength it had always lacked to complement one of the world's largest international networks.

ATW's 2007 Aviation Technology Achievement Award 

Aviation Partners Boeing Blended Winglets

The design of any transport aircraft reflects a number of engineering compromises and tradeoffs intended to achieve the optimal blend of takeoff and cruise performance, operating economics, reliability and maintainability. An additional half-a-percentage-point improvement in any of those areas may mean the difference between a winning platform and an also-ran. That's what makes Aviation Partners Boeing Blended Winglets such a towering accomplishment.

ATW's 2007 Cargo Airline of the Year 

Emirates SkyCargo

At the start of the decade, Emirates SkyCargo was an impressive player in the Middle East air cargo market but only a modest operator on an international scale. However, there can be little doubt after its performance in its 2005-06 fiscal year, in which for the first time in its history it carried more than 1 million tonnes of cargo and generated more than $1 billion in revenue, that it now is a rising power among the global elite of airfreight players.
ATW's 2007 Market Leadership Award 

Air Canada

The wave of restructurings among legacy carriers over the past five years has focused mainly on aligning the financial and operating cost structure with the altered revenue environment. Although this has opened doors to new market opportunities, it has done little to persuade customers that airlines deliver value for money. Fare changes have tended to be seen as reactive, a reluctant response to a market increasingly defined by low-cost carriers and the Internet.

ATW's 2007 Regional Airline of the Year 

Horizon Air

A paradox of the regional airline business as practiced in North America is that in order to achieve admittedly impressive rates of growth and financial returns, most of the participants have had to forgo their own brand and market identity in favor of becoming a piece in a larger partner's machine. There is no denying that the business model works, although as recent events show, regionals risk being viewed and treated by their larger partners as so many interchangeable parts.

Farnborough Report 

Farnborough Hat Trick for Airbus

Airbus came to Farnborough needing to accomplish three things: Demonstrate that it understood and was attacking the A380 production snags; present a new A350 that would capture airlines' attention, preferably via an order from a premier league airline; and sell a few airplanes after a first half that was virtually all Boeing.
A Celebration of Excellence 

A Message from Tim Mahoney President, Air Transport & Regional Aviation Honeywell


ATW Industry Awards Ceremony Sponsor

Good evening. I'm pleased to be speaking to you tonight on behalf of Honeywell, and would like to thank ATW Publisher Bill Freeman and Air Transport World for this valued industry event.

Asian Aerospace 2006- A Quiet Departure 

The final Asian Aerospace show in Singapore (Feb. 21-26) had the familiar focus on the Asia/Pacific's booming economies and limitless aviation possibilities, but most conversations drifted to debate over the future of the region's air shows. Will Reed Exhibitions be successful in transplanting a more limited Asian Aerospace to Hong Kong in September 2007, or will the newly established Singapore Air Show triumph in its continuation of the biennial meeting in February 2008 at a new facility adjacent to a new runway here at Changi Airport?

Come for the Party 

The party's in gear, everybody's invited, the music is playing and yet amid the mirth on the dance floor there are sad faces, going through the motions of having good times yet enjoying not a bit of it.

And so it goes with the airline industry halfway through 2005, five years since the start of the downturn and almost four years since the attacks of 9/11 put an air-tight lid on the industry's fun and booted it down the stairs: Some are doing great and some are hating life.

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