Alitalia introduced a new brand, aircraft livery and visual identity on an Airbus A330-200 as the Italian flag carrier revitalizes its business. It also announced product upgrades across all classes of service on its international widebody fleet. Alitalia, which joined Etihad Airways’ network of equity partners at the end of 2014, is seeking to reinvent itself. “The new livery presented today marks a major milestone in the history of one of the most iconic Italian brands in the ...

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