Aer Lingus CEO Christoph Mueller confirmed that EI has shelved its low-cost model and will not revert to offering uneconomically low fares to stimulate demand.
Aer Lingus CEO Christoph Mueller confirmed that EI has shelved its low-cost model and will not revert to offering uneconomically low fares to stimulate demand. “We abandoned the low-cost model entirely. We haven't stimulated demand with this [strategy] since January of this year,” he told the Leinster Society of Chartered Accountants in Dublin last week. “We haven’t seen a zero fare on Aer Lingus because we believe that it is not sustainable.” Mueller, ...
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