It’s an audacious move: Enter as the new kid in a market which already has a firmly established and much sought-after incumbent as well as a trendy, headline-grabbing incomer.  But Airbus was faced with either developing a new aircraft to challenge the Boeing 777 and 787, or risk ending up being a non-player in the medium-to-longhaul widebody market. Its answer was the A350 XWB, an aircraft which has endured a long and difficult development with two major redesigns. But ...

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